2010 NHL Winter Classic Can’t Miss, Commercial Does
Posted on December 7, 2009 - Filed Under Advertising, culture | Leave a Comment
Last week, I wrote in Ad Age about the coming third annual NHL Winter Classic and how it’s become a very important brand for the league. The consensus among U.S. ad buyers, NBC execs and the NHL itself was that the game had put hockey into a lot of business conversations that it previously hadn’t [...]
Read More..>>Marketing and ‘Where The Wild Things Are’
Posted on October 24, 2009 - Filed Under Advertising, culture | Leave a Comment
This week, AdAge published my piece on the various marketing efforts behind “Where The Wild Things Are,” particularly those involving or influenced by the film’s director Spike Jonze. I was disappointed not to get in touch with Capt. Jonze himself, but had some great conversations with Girl Skateboards co-founder Megan Baltimore, artist and designer Geoff [...]
Read More..>>Soundville: Creativity at its best, but will it sell you a Sony?
Posted on October 7, 2009 - Filed Under Advertising, culture | Leave a Comment
Let’s just begin under the obvious assumption that 99% of advertising is utter bile. So, any criticism leveled at Fallon London director/creative/wizard Juan Cabral must be taken with the proverbial bucket of salt. Cabral is the guy responsible for some of the best Fallon creative over the last few years (also the worst, read: Trucks), [...]
Read More..>>From Missouri With Love
Posted on July 31, 2009 - Filed Under Creativity, culture | Leave a Comment
Yeah, yeah, I know… A MONTH. It’s been a month since I posted anything here. Pathetic? Indeed. But really, the current obsession with operating 140-characters at a time dictates that everything I come across that’s worth an eyebrow raise get fed into the ever-gaping maw of the Twitter feed (see it? It’s right there. On [...]
Read More..>>Creativity: MoMA’s Latest Goes Behind the Art
Posted on June 23, 2009 - Filed Under Creativity | Leave a Comment
(Originally appeared last month at Creativity)
TAXI’s Paul Lavoie and director Azazel Jacobs’ short film looks to attract new audience to the art museum.
by jeff beer
Living in New York, there are gaggles of cultural must-sees and everyone has their own particular way of prioritizing which ones are worth their time. One person’s Lincoln Center is another’s [...]
Read More..>>Hello Von
Posted on June 23, 2009 - Filed Under Art, Creativity | Leave a Comment
This is an older piece I forgot to post here last year… still dig the Von.
(originally appeared in the Nov. 2008 issue of Creativity)
Hello Von
London illustrator brings artful design to the commercial space
From Madonna to Seal, Bono to Liberace, the mono-moniker has always intrigued. For U.K. artist Von, it works too, and, like those more [...]
Asa Taccone Talks SNL Skit Soundtracks
Posted on May 20, 2009 - Filed Under Creativity | Leave a Comment
(Originally appeared on Creativity)
On December 16, 2006, Justin Timberlake and Andy Samberg introduced the world to a whole new kind of gift idea. The SNL Digital Short “Dick in Box” went on to notch somewhere in the neighborhood of 89 billion views online and a legion of amateur imitators. But behind the chinstrap beards, Color [...]
Read More..>>New York Photo Festival 2009 Lands in DUMBO
Posted on May 17, 2009 - Filed Under Art, Creativity, culture | Leave a Comment
This article appeared at Creativity on May 15.
Brooklyn welcomes the second annual celebration of photography.
The New York Photo Festival hit the DUMBO section of Brooklyn this week, with a wide variety of exhibits and offerings on view through Sunday. This year’s main exhibition curators include New York magazine photography director Jody Quon, Director of the [...]
An Eye For Art: The Ebeling Group and Graffiti Research Lab Take on a Cause
Posted on April 24, 2009 - Filed Under Creativity, culture | Leave a Comment
(Originally for Creativity-Online.com)
Two shops collaborate to help a veteran graffiti artist with technology and design.
Much new digital technology has been deployed in the service of advertising, but a new project out of The Ebeling Group — home to MK12, Lobo, Nakd, Bearfight and more — has its sights set on a larger goal.
Back in 2007, [...]
When Vice is Virtue
Posted on March 29, 2009 - Filed Under Advertising, Creativity | Leave a Comment
When Vice is Virtue
The kings of cool take on big brands
by jeff beer
When a trio of self-proclaimed drug addicts and welfare cheats from Montreal launched a free newsprint tabloid called Vice in 1996, they wanted nothing less than to change the way media portrayed and spoke to youth culture. Over the last decade, that tabloid [...]